In this lab, Clara from Gemini Marketing will show you how to use Gemini image and video generation models to turn an idea into polished visuals. To accomplish this, you'll practice multimodal prompting . That means you’ll use AI to input certain types of media, like text and images, to create other types of media, like video. You'll go from brainstorming concepts, to generating custom images, to creating animated videos.

What you'll gain:

• Exploration with less risk: Visualize different concepts before investing in production

• Multimodal creativity: Move seamlessly from text to images to video

• High quality execution, faster: Go from idea to custom visual in minutes

Apply what you learn:

In the lab, we’ll demonstrate how to create a mascot for an IT support company. However, to really get the most out of the lab, think about how you can apply these techniques to your own ideas. As you follow along, try adapting the prompts to your brand voice, visual style, and audience’s needs.

Let's turn your creative ideas into reality!

Google AI Pro required. This lab requires access to Google’s most capable models. As a learner enrolled in this certificate, you are eligible for a complimentary 3-month trial subscription to help you build your portfolio at no cost. Please ensure you have activated your trial before beginning this lab.

This lab is optional, but highly recommended to help you practice using AI for work. You do not need to complete this lab to progress through the course or earn your certificate from Google.

Separate browser tab recommended. Please open this lab in a separate browser tab for the optimal experience (not side-by-side).